Business Talk – Sage’s Pieter Bensch explains why the rise of AI is a good thing for the finance industry

In this Business Talk with Michael Avery interview, Pieter Bensch discusses the evolution of the finance industry and how Sage is adapting to these changes.

Bensch is the Executive Vice President and Managing Director at Sage Africa and Middle East and boasts over 26 years of experience in the finance and technology industries.

He earned this experience across multiple leadership positions at top technology businesses in Europe, the Middle East, and Africa.

This included working as Managing Director for South Africa at HPE, Vice President at Oracle EMEA, and Managing Director at Oracle SA.

In his current role at Sage, Bensch is now responsible for growing the company’s business interests in Africa and the Middle East, and executing its vision of disrupting and leading the cloud-based payroll and accounting solutions market in the region.

The interview

In this Business Talk interview, Bensch discusses Sage’s local operations and how the company is helping financial leaders with its wide range of solutions.

He then discusses the importance of automation in the finance sector and how Sage’s solutions help professionals focus on tasks that generate business growth.

Bensch also explains why finance professionals should be excited about the rise of AI in finance, before unpacking the other technologies that are taking the accounting industry by storm.

He concludes the interview by offering his advice to SMBs looking for success in the current market.

Watch the interview with Pieter Bensch below.